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Category:
Food Consumer Knowledge
Rebuilding Relevance in Big Food
9 June 2026
Rebuilding Relevance in BIG FOOD by Hepzi Dorathy
The Biggest Operational Leak in F&B Business.
19 May 2026
Operational leak post by Hepzi Dorathy
Consumer Personalities and Visual Cues in Food Choices – Materiality and Spatial Placement Psychology
29 March 2026
When you walk into a supermarket and reach for a product without really thinking about it, that moment is rarely…
Consumer Personalities & Visual Cues in Food Choices – Aesthetics of Product Design
10 March 2026
In today’s competitive food and nutrition market, consumers rarely choose products based on ingredients alone. The visual appearance of a…
Consumer Personalities And Visual Cues In Food Choices- Shapes
22 February 2026
When consumers walk through a supermarket aisle or scroll through an online grocery platform, decisions happen faster than most brands…
Consumer Personalities And Visual Cues In Food Choices- Colour
5 February 2026
Consumer Personalities And Visual Cues In Food Choices- Colour Before a consumer reads a single word on a package, before…
Brands Communicate Ingredients. Consumers Decide On Daily Routines
27 January 2026
Brands Communicate Ingredients. Consumers Decide On Daily Routines. There is a gap that most food and beverage brands underestimate the…
Why Health Focused Food Brands May Struggle Even With “Good” Products
26 January 2026
Brands and Consumers by Hepzi Dorathy
Brands Communicate Ingredients. Consumers Decide On Beliefs
26 January 2026
Brands Communicate Ingredients. Consumers Decide On Beliefs There is a persistent gap in how the food and beverage industry operates…
Understand Your F&B Consumer
1 July 2025
At NEOTRIGEN, we believe that consumer understanding is the key to better marketing and sales. Here's a simplified guide to…
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